Infonomics : how to monetize, manage, and measure information as an asset for competitive advantage
Laney, Douglas B.2017
Books
Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers and their partnerships, but rarely the health of their information assets. This book specifically shows how to more fully wield information as a corporate asset, how to improve the flow and accessibility of information and how to help organisations measure the actual and latent value in their information assets.
Main title:
Author:
Laney, Douglas B., author
Imprint:
London : Routledge, 2017.
Collation:
322 pages : illustrations (black and white) ; 23 cm
Notes:
Print on demand edition.
Audience:
Specialized.
ISBN:
9781138090385 (hbk. :)
Dewey class:
658.4038
Language:
English
BRN:
2701403
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